Jan 30, 2018 - This project illustrates different approaches to integrating blockchain into the retail environment. It compares the strategies of two online retailers, Overstock and Newegg, both of which accept cryptocurrency as payment for online purchases. Because of the challenges of implementing crypto within their legacy payment gateways, both formed strategic partnerships with crypto exchanges and payment services, BitPay, Coinbase, and Shapeshift.

Sep 28, 2017 - This case study looks at Walmart’s pilot projects with IBM to track mangoes in the Americas and pork in China, from farm to table with focus on food safety. Blockchain technology helps to identify the source of contamination quickly, so that food producers, processors, distributors, and retailers can act quickly and protect the public from harm.

Aug 13, 2019 - This research highlights the findings and recommendations of The Coca-Cola Company’s study of single-use plastic packaging waste. The author makes the case that blockchain technology has potential for addressing the challenges of plastic waste in our environment. Specifically, distributed ledgers, combined with global positioning and microtagging, provide a mechanism for tracking plastic through the supply chain and support incentive systems for recycling or reusing it and choosing biodegradable options. It is a must-read for executives in the consumer packaged goods industry.

Oct 29, 2021 - In recent months, popularity of non-fungible tokens has soared again, at a new level of maturity in tools, infrastructure, and proven use cases. These advances have catalyzed the interest of enterprise leaders seeking to understand the value of NFTs in their businesses. This project focuses on what companies should know about this fledgling industry for unique digital assets. NFTs present opportunities to tokenize intellectual property, reputation, conversations, tangible assets, and new ways to engage customers, employees, and communities. From social media and online gaming to enterprise software and physical goods, organizations should fin...

Jun 28, 2021 - This project reports on the state of the enterprise blockchain space. It begins with commentary on the state of the world writ large—from the pandemic’s effects on the economy and the global need for vaccinations to the K-shaped recovery and the consequences of helicopter money (e.g., inflation). It covers a series of developments relevant to enterprise users: the price volatility of cryptocurrencies, the shortcomings of consensus mechanisms for enterprise needs, the growth of stablecoins, the status of tokenless blockchains and blockchain-as-a-service offerings, and the latest on central bank digital currencies (e.g., China’s digital c...