Author: Reshma Kamath
Release Date: September 28, 2017
Abstract:
This case study looks at Walmart’s pilot projects with IBM to track mangoes and pork from farm to table with focus on safety of food safety.
This research highlights the findings and recommendations of The Coca-Cola Company’s study of single-use plastic packaging waste. The author makes the case that blockchain technology has potential for addressing the challenges of plastic waste in our environment. Specifically, distributed ledgers, combined with global positioning and microtagging, provide a mechanism for tracking plastic through the supply chain and support incentive systems for recycling or reusing it and choosing biodegradable options. It is a must-read for executives in the consumer packaged goods industry.
Read MoreThis project illustrates different approaches to integrating blockchain into the retail environment. It compares the strategies of two online retailers, Overstock and Newegg, both of which accept cryptocurrency as payment for online purchases. Because of the challenges of implementing crypto within their legacy payment gateways, both formed strategic partnerships with crypto exchanges and payment services, BitPay, Coinbase, and Shapeshift.
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